Impact: A Complete Guide to Creating a User Research Practice at Your Organization
Impact: A Complete Guide to Creating a User Research Practice at Your Organization
by Anderson, Nikki
English | 2026 | ISBN: 1041046421 | 581 pages | True PDF EPUB | 7.4 MB
by Anderson, Nikki
English | 2026 | ISBN: 1041046421 | 581 pages | True PDF EPUB | 7.4 MB
Embark on a transformative journey into the world of user research with Impact by Nikki Anderson. In the realm of product creation, understanding your users is the cornerstone of building life-changing products. This comprehensive guide is your key to establishing a robust user research practice within your organization, ensuring that decisions are rooted in empathy, understanding, and a deep connection with your audience. Impact goes beyond the surface of having a great idea; it delves into the intricacies of creating competent, passionate, and skillful teams. Nikki Anderson, drawing from her wealth of experience, provides invaluable insights into setting up a research practice that becomes an indispensable resource for your colleagues. This book is not just a guide; it's a thought partner, offering a step-by-step approach to navigate the complexities of establishing a research practice, making it accessible even for those new to the field.
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