Fish! A Remarkable Way to Boost Morale and Improve Results

Imagine a workplace where everyone chooses to bring energy, passion, and a positive attitude to the job every day. Imagine an environment in which people are truly connected to their work, to their colleagues, and to their customers. In this engrossing parable, a fictional manager is charged with the responsibility of turning a chronically unenthusiastic and unhelpful department into an effective team. Down the street from her office is Seattle's very real Pike Place Fish, a world famous market that is wildly successful thanks to its fun, bustling, joyful atmosphere and great customer service. By applying ingeniously simple lessons learned from the actual Pike Place fishmongers, our manager discovers how to energize those who report to her and effect an astonishing transformation in her workplace.

Addressing today's most pressing work issues (including employee retention and burnout) with an engaging metaphor and an appealing message that applies to anyone in any sector of any organization, Fish! offers wisdom that is easy to grasp, instantly applicable, and profound - the hallmarks of a true business classic.


Stephen C. Lundin, Ph. D. is a filmmaker, graduate business school professor, and professional speaker. He runs a corporate membership seminar series as part of the Institute for Management Studies and leads the Institute for Creativity and Innovation at the University of St. Thomas in Minneapolis.

Harry Paul is currently a senior vice president with The Ken Blanchard Companies, where he coordinates special projects and manages their internal speakers bureau.

John Christensen, an award-winning filmmaker, is CEO of ChartHouse Learning Corporation, the leading producer of corporate learning films, including Fish!, the video, which has been adopted by thousands of corporations nationwide.
Executive Producer: Dan Zitt
Original jacket design: © Patrick North
Authors photo: © Carl Pearson
©2000 Stephen C. Lundin, Harry Paul, and John Christensen
(P) Random House, Inc.