Persuasion Engineering
Persuasion Engineering
M E T a Publications; 1 edition | May 1996 | ISBN-10: 0916990362 | 208 pages | PDF | 13.27 MB
M E T a Publications; 1 edition | May 1996 | ISBN-10: 0916990362 | 208 pages | PDF | 13.27 MB
Explains how we use our communicating processes to generate behaviours which unconsciously stand out on their own and speak for themselves. Covering everything from the sales process through to the close, the text considers the human communication processes present in a wide range of situations.