Generative AI for Product Managers

Level Up Your Product Management Skills and future-proof your Product Management career with AI


What you'll learn
- How to Confidently navigate the modern AI world
- Think like a true AI product leader by cultivating a strategic AI-first mindset that puts intelligent solutions at the forefront.
- Demystify Generative AI and clearly articulate its core principles and powerful applications to stakeholders and team members.
- Future-proof your Product Management career by mastering the specific skills and frameworks needed to lead Gen AI product development

Requirements
- A background in Product Management would be beneficial for the learner

Description
This comprehensive course is designed for product managers seeking to understand, adapt, and excel in the rapidly evolving landscape of Generative AI. This program frames Generative AI not merely as a technological advancement, but as a "tsunami of change" comparable to the advent of electricity and the internet.

You will gain a foundational understanding of core Generative AI concepts, including how Large Language Models (LLMs) work, the emergence of autonomous AI agents, and the shift towards multimodal AI. The course emphasizes a practical, hands-on approach with a strong focus on "learning by doing," mentorship, and portfolio building.

Key takeaways include mastering effective prompt crafting using frameworks like CoStars and SlicER, understanding the evolving role of the product manager in an AI-powered world, and applying Generative AI to enhance various stages of the productizing process—from understanding customer value to go-to-market strategies. Through live demo sessions and practical exercises, such as persona creation with DALL-E and GPT-4, attendees will develop the essential skills and mindsets—including empathy, clarity, creativity, reasoning, and a "tinkerer" mentality—needed to thrive and create new value in the AI era.

This course is tool-agnostic and requires no prior coding, math, or machine learning background, making it accessible for all product managers ready to embrace the future of product development.

Course Objectives:

Achieve high productivity using Generative AI in real-world PM workflows.

Identify, prioritize, and prototype Generative AI use cases.

Gain foundational understanding of how Generative AI works and what it can (and can’t) do.

Apply structured prompt crafting frameworks for reliable outcomes.

Who this course is for:
- Product Managers
- Project managers
- AI Product Manager
- AI Project Manager
- Business Analysts
- Sales Executive
- Program Manager
- Prompt Engineer
- GTM Engineers
- Associate Product Manager
- Product Marketing Manager
- Business Development Executive
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